ASL Pepsi Super Bowl Commercial
Today I was shocked that AGBell have started their movement to have their members to sent in their comments about how they feel about Pepsi’s commercial for the Super Bowl using ASL
AGBell is a very, very powerful organization that have been successful banning sign language (American Sign Language) for deaf babies and children in schools for the last 128 years.
Today, AGBell “asked” all of its members from thousands of emails that was sent out today to make their comment to Pepsi Company.
We all know that majority of the comments will not be in favor of having ASL type commercials in the future. And surely, Pepsi will more likely bow to the pressure of the AGBell’s members.
Many of the Deaf people in the Deaf community are not against speech and sign language, bilingual ideology(ASL and English) for all deaf babies and children in school and we all do know that AGBell and AVT are against sign language(ASL).
If you don’t want AGBell/AVT and their associates to destroy American Sign Language, then we need to contact Pepsi Company to thank them for promoting ASL commercials and ask them to continue to do so.
You can contact Pepsi, http://www.pepsiusa.com/help/help.php?or=
And Thank them for their effort to expose ASL.
Enough is Enough after 128 years of dominating the system to blind the society about the Deaf Community and their language, American Sign Language.
Thank you,
John Egbert
I am done that I emailed Pepsi with my ‘thank you’ comment. Smile.
Comment by Jac — January 31, 2008 @ 5:37 pm
me too! done- thanked Pepsi for bring ASL into the light.
Comment by LS — January 31, 2008 @ 5:45 pm
I did! Kudos to Pepsi for being brave and open-minded!
Comment by AF — January 31, 2008 @ 6:00 pm
I’ve sent Pepsi a thank you comment for ASL and working with NAD. I’m a proud NAD member.
Comment by Sonny — January 31, 2008 @ 6:18 pm
I think the Pepsi ad is great, Madison Avenue knows we exists, we are a largely untapped market, certainly we will see more ASL commercials in the future, what’s next, Miller, Nike, Toyota, etc. I wouldn’t be surprised if Coca-Cola want its share.
Comment by Gary A. Fitts — January 31, 2008 @ 6:47 pm
i emailed pepsi a thank you comment for asl
Comment by bridget — January 31, 2008 @ 6:48 pm
Me too! I applauded Pepsi too.
Comment by DeafRush — January 31, 2008 @ 7:03 pm
To Jac, LS, AF, Sonny, Gary, Bridget and DeafRush,
Thank you for sending your comments to Pepsi!!!!
John Egbert
Comment by agbellinfo — January 31, 2008 @ 7:07 pm
First on I would like to said APPLAUDED PEPSI. I am Proud of them and HOPE they Keep going for ASL KEEP GOING GOING DON”T STOP. I LOVE IT. I Did sent to your comments. THank you so much.
Comment by fishlady04 — January 31, 2008 @ 7:35 pm
I can’t believe AG Bell would do this! I sent in my husband and my comment THANKING Pepsi Co for a wonderful video and how popular it is among all of my co-workers, friends, family members both hearing/Deaf. We love it!
: hand waves to Pepsi Co :
Comment by Hana — January 31, 2008 @ 7:51 pm
I placed in my comments to Thank Pepsi! AGBell you do not know what you are missing!!
Comment by Ruggie — January 31, 2008 @ 8:08 pm
I sent a thank you note to Pepsi. I’m curious… Where did you find that AG Bell members sent letters to Pepsi? I would like to read these emails. Thanks.
Comment by Julie B. — January 31, 2008 @ 8:09 pm
Oy vey! AGB is so jealous that we’re ahead of them getting ASL into BIG picture literally!
Comment by Sundance — January 31, 2008 @ 10:23 pm
I sent in mine to thank them. I said AGB’s complaints or objections are not justified. ASL is one of the most beautiful and intelligent language in the world! Long live ASL!!
Hetty
Comment by Hetty — January 31, 2008 @ 10:48 pm
AGBell is close their mind about ASL .. They are no right to banned the kids to not use ASL. Oralism is not working for everyone! I appluaded for Pepsi to be welcome ASL employee for Pepsi.
The Deaf old joke has been carried for more than 45 years.. Why AGB against ASL so much for over 125 years. Whine??
Give me a break!
Comment by Deaf Pixie — February 1, 2008 @ 12:46 am
Done!!! Geez…Now I feel bad for Pepsi to be critized by AGBell! I am sending this out to the rest of my friends!!! Hopefully our email will be much more powerful than AGBell!!!
Comment by Shelley — February 1, 2008 @ 7:30 am
I placed Pepsi my comment: Thanks for advertising the Super Bowl commercial that involves deaf men signing ASL. You may not realize that it was a powerful one for the deaf community in the world. You may not hear much from the deaf people but the news/words about it are spreading out crazily. KUDOS to you!
Comment by John K — February 1, 2008 @ 10:51 am
I sent in a thank you comment for using Deaf people in the Pepsi commerical and hope use it more than just the superbowl! keep up the good work pepsi!!
Comment by Crystal Tower — February 1, 2008 @ 2:26 pm
I can’t image how in the world AGBell came out protest the ASL Pepsi Super Bowl commerical. AGBell is just an organization that has built up its nationally grassroot scheming against the deaf children using American Sign Language. AGBell is focused on his concept of teaching the deaf children how to speak. As the matter of fact, when the children reach their adult life turn around with anger against AGBell the way they have lost their 4-year education merit just because they were not allowed to use sign language. To prove that AGBell’s method is a total failure. ASL is a key langauge that has helped develop their magnetic education, from the beginning year in school and up to universal level. We want to thank Pepsi for making this possible to defy the AGBell’s protest and go ahead to delight 28 million American deaf and hard of hearing fans watching a 60-second ASL Super Bowl commerical.
Comment by Herbert Picou — February 1, 2008 @ 2:48 pm
Long Live ASL! ASL IS BEAUTIFUL! Thumb Up to Pepsi!
AGB STOP WHINING!
Comment by Lloyd M.- February 1, 2008 @ 10:53 pm
Comment by Lloyd Mulay — February 1, 2008 @ 10:52 pm
I sent a message to Pepsi as well. This is the message that I sent “Thank you very much for creating an ASL commercial. As a student studying sign language, it is very uplifting to hear that Pepsi is promoting the awareness of deaf culture. It is very sad to know that some people disagree and believe that ASL is a langauge that should not be used. I could not disagree more. It is like telling a physicall disabled person to just walk and ignore their paralyzed legs!”
Comment by Mark Halley — February 2, 2008 @ 9:55 pm
Howdy- found your blog via google search on the topic. I have a deaf 7 yo w/ a cochlear implant..a CI user…doing great with it…got the AG bell note…and LOVE the commercial. I told my DH about the AG bell note because I thought ‘gee maybe I should write Pepsi’ and he said “why NOT an ASL commercial…are we so high and mighty..us non-signing deaf families…that we can’t allow an ASL commercial and just enjoy it??” Great job Pepsi…it is a great commercial for what it is… captivating, interesting, (i blogged on it briefly myself.)
Comment by amy — February 3, 2008 @ 3:01 pm
I will be sure to share the website with my sign language students. Thanks for posting it. Also, do you have access to the making of the commercial? I found it at pepsi.com/bobhouse. Thanks.
Comment by Elizabeth — February 4, 2008 @ 11:56 am
I will be sure to share the website with my sign language students. Thanks for posting it. Also, do you have access to the making of the commercial? I found it at pepsi.com/bobshouse. Thanks.
Comment by Elizabeth — February 4, 2008 @ 11:56 am
I’ve done my part by sending Pepsi a wonderful compliments. I hope AGBell loses Pepsi’s respect.
Comment by Kim — February 5, 2008 @ 1:37 pm
Hello Deaf, deaf, Hard of Hearing, hard of hearing, Oralism, oralism, and all other hearing loss community (forgive me I dont know all of them)…
I am calling for UNITY. Unity to support eachother’s differences. Today we are teaching the community about our abilities, capabilities, efforts, etc to show the Hearing or hearing world that we are no difference from them but our language and our disabilities. Our hearing loss is a disability because disability is defnied as “not able to ____.” What is the word on ________? Right, “hear”. So, our language differs, of course, but it no one has a right to criticize how we use our language since we are Americans. In American, and in the whole world (should) everyone has a right to speak or sign or gesture or write (low, medium, or high level of English)—no one has a right to abolish or insult or object or whatsoever. I am declaring UNITY! I am not declaring “CRAB THEORY”! UNITY is for the LOVE we have towards our DEAF community to support ourselves out of Barriers of employment, entertainment, leisures, and everything else! CRAB THEORY needs to stop! CRAB THEORY is jealousy, hatred, and sometimes destruction! Is that what you want? Is that what makes you smart? There is a passage that says, “If you are against your own (family, group, friends, etc), then how can you S-T-A-N-D?” Your input is welcome of what you think CRAB THEORY means to you…smile. But I think the Pepsi Commercial was a funny, well taken, and outstanding breakthrough for the Deaf Community. What is AGBell nagging about? That is not necessary. Just make your own commercial if you wish…instad of making it a big deal out of it. I understand how AGBell Organization feels because they dont do ASL, that’s fine but that is not their power to say what Deaf can do or cannot do. This is a Democratic country not a Communist Country. Again, I am calling for UNITY!
Thank you…
Tom Adamo, Deaf.
Comment by Tom Adamo — February 8, 2008 @ 9:02 am
Gosh this infuriates me guys!!
How about all the years Marlee Matlin has used her speech for all the
hearies to think that we Deaf are excellent lip-readers and speakers?
AGBell are condescending, nazi-behavioral, oppressive, genocidic,
sadists, living-in-the-clouds mentality. AGBell’s own wife was Deaf
and he believed Deaf should not marry other Deaf. He tried passing
laws
so that Deaf could not have children together.
Just because of ONE tiny commercial, they have to complain? I am PROUD
to see signing on the commercial! PLUS AGBell must not understand its
cultural. This Deaf SuperBowl Commercial is based on a CULTURAL Deaf
joke!!
That is the main point. Its a joke that WE will recognize, and a joke
that will make the hearies think and even laugh with us!
I’d be happy to write Pepsi and shower them with praises. And YES I
can
do it without criticizing AGBell to them.
I will post the thank you links/e-mails to as many Deaf newsletters as
possible so Pepsi gets a lot of thanks and credit! Pepsi took a huge
step for us.
AGBell disgusts me. Himself AND his whole group of blinded and
closed-minded followers. Life is too short for this, guys!
Communication comes first! Doesn’t matter HOW, what’s important is
that
you CAN. Sign, speak, whatever. But they should not try to force just
one way on us.
Deaf, not deaf.
AGBell has way too much money and that’s what makes them THINK they are
powerful, but guess what - they are only powerful in their little
figment of their “miracle of sound” imaginations.
They told Pepsi that money could have been used to buy hearing aids for
families! AGBell use your OWN money and “help” these families and
mind
your own business.
The time you are wasting to complain about a 60 second commercial which
most hearies will forget about anyway, could be used to really help
others who struggle.
AGBell - make your OWN oppressive hearing-imparied commercials! You
definitely have the money.
Just leave us Deaf alone - PLEASE!!
Comment by MJ — February 8, 2008 @ 4:01 pm
I am very hard of hearing lady who uses ASL. I have tried the lip reading thing and it doesn’t work for me. AGBell can complain all they want but ASL is the way to go. I loved the commercial and I also recommended all my students watch it. BTW I teach ASL! I am pleased that Madison Avenue finally has said, there really is a deaf commnity and we are going to cater to them. Eat your heart out AGB! Right ON Pepei! Right ON!
Comment by eileen truszkowski — February 10, 2008 @ 12:15 pm
Pepsi!
You did a super job on ASL commercial. Bravo!! Applaud!! It made me cry. It was a wondeful feeling of opening heart and respect to our ASL Deaf community.
American Sign Language is a second language. Come on and sign up for ASL class. It is a true and beautiful language of Deaf. You’ll love it!
Guess what? I drink Diet Pepsi every day.
(Hand-waving…)
~Nina M. Moore
Comment by Nina M. Moore — February 12, 2008 @ 6:24 pm
Way to go Pepsi! I would like to see more commercials with ASL!
Comment by Mary Jorgenson — February 12, 2008 @ 10:41 pm
Way to go Pepsi!! I knew they had class. I love diet Pepsi. And will continue. Would love to see more ASL commercials. I would love to see it more, now that the super bowl is over.
Comment by Ginny Brenner — February 13, 2008 @ 8:23 am